Marketing Messaging: Common Mistakes
Deliver a marketing message that resonates with your target audience and leads to a specific action. Seems simple enough, right? Yet, many small business owners miss the mark. Remember, at its core, a marketing message should speak directly to the audience and explain how your company, product or service has value for them—often as a solution to a problem.
Common mistakes include:
If I can help a business owner create the brand they're looking for, my job is done.