Play Up Your Locale
No matter if you're a one-of-a-kind business, or you own a big name franchise, it all comes down to local marketing. Despite being able to locate anything, anywhere via the Internet, customers think local is the cat's meow. Focus your social media on hitting the local mark, and create a strong brand image in your own backyard. (Manta.com)
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Marketing Home Run
If you can't afford to put your logo on a Formula One race car or have a banner hanging at a Yankees game, you could sponsor a local little league or soccer team. It's a great way to get your name out there, and make a difference in your community. Picture it--a gaggle of kids running around all summer with your logo on the backs of their jerseys. It's a win, win! (Manta.com)
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Just like when we ask our friends if our spiffy outfit looks good--the same should be asked of our websites. Second opinions on how things look can save you from embarrassment, and help get you right where you need to be. There are online tools that analyze websites and can give you the insight you need to move to the next level. Anything from content, blog entries and social media sharing buttons, getting the second opinion you were thinking of is just a click away!
If I can help a business owner create the brand they're looking for, my job is done.